B-UHS, BFD celebrate “One for All” campaign


BUCKHANNON — On Friday, May 13 the Buckhannon-Upshur High School (B-UHS) marketing students and the Buckhannon Fire Department (BFD) met to celebrate their collaboration on their “One for All” campaign.

The Record Delta has been following the developing story regarding the collaboration efforts of the marketing class of B-UHS with the BFD to increase volunteerism in fire service throughout Upshur County. Dr. Justin Bowers of B-UHS has assisted his marketing students in the endeavor. BFD Chief J.B. Kimble and other fire service members have also contributed to the project.

It has been highly documented throughout Upshur County on the need for volunteers in fire service. To fully grasp the understanding of the fire service students in the marketing class from B-UHS visited the BFD on Thursday, April 7. During their visit to BFD, they were led on a tour by Chief J.B. Kimble. They also had the opportunity to try on turn-out gear and examine fire trucks and equipment used by firemen.

Following their visit, students continued to work on the campaign. The title of the campaign is “Be One for All.” The campaign is aimed at recruiting and retaining volunteer firemen for Upshur County’s fire departments. Upshur County is home to seven fire departments, including Adrian, Banks District, Buckhannon, Ellamore, Selbyville, Warren District and Washington District.

The marketing materials include a QR code that can be scanned to provide further information and allow the interested individual to be contacted by their prospective fire department. Marketing materials are going to be displayed in the 80th Annual West Virginia Strawberry Festival also during the Firemen’s Parade on Friday, May 20. During the Firemen’s Parade, the B-UHS football team in addition to a group of fifth and eighth graders will be assisting the BFD by carrying signs and handing out items in an effort raise awareness on the need for volunteer firemen.

Chief J.B. Kimble commented on the project and stated, “Anytime we have a chance to engage with our youth to create a positive atmosphere for our community is definitely a win. I really enjoyed the interaction we had during the past couple months it has truly been enjoyable. I look forward to future collaboration.”

Dr. Bowers said, “As the Business and Marketing teacher at the high school, I am so proud of the students who partnered with the fire department to build this campaign in order to help recruit more of our community to serve as part of the firefighting family. The idea of the slogan, ‘Be One for All,’ is that those interested in serving with the fire department would carry that spirit of service and commitment for the safety and good of our entire community. Our departments need more volunteers, and as our students designed the posters, banner, and other materials they really grew in their awareness of the need facing the fire departments. Our hope is that this makes an impact, raises awareness, and ultimately helps our fire departments keep doing the work they do to the best of their ability.”

“It is an honor to be in the parade. Our community has a need for volunteer firefighters and we are happy to help recruit new firemen,” B-UHS Football Coach Zach Davis said.

Fifth grade teacher at Upshur County Schools Erin Anderson stated, “When Kristie Tenney reached out, I quickly volunteered to gather some willing students… Students to help promote the volunteer fire departments! Our volunteers provide a crucial service to our community. I want my students to see the power they have to help fulfill this need in our area!”

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